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(I-AutoNewsWire.com, November 30, 2015 ) Harrington, Delaware -- DAforCAR, a brand name that entered the car accessories market as a mere newbie sometime back, seeks to re-do its overall business identity and positioning. Apart from the change in name from DA.for.CAR to DAforCAR to reflect simplicity, sophistication and business reconsideration, the brand also seeks to revamp its brand identity on social media, particularly Facebook. The brand has welcomed its esteemed customers and Facebook followers to send in their ideas for the same so that a collective effort can be made to create the perfect Facebook identity.
DAforCAR stepped into the market with a revolutionary offering, the car trunk organizer. The functionality, design and affordability of the product led to significant popularity of the organizer in no time. With a number of more offerings in the pipeline, the brand seeks to strengthen its image in the market and become more customer-centric. Its renewed philosophy is based on the firm belief that the customers are the center of every business and valuing their opinion and needs is imperative for success. The brand has announced the change in the name along with the news of its website, being under construction. Moreover, the brand has also asked the followers on Facebook to choose between the four brand names it has come up with that reflect the brand's direction and purpose.
The four suggested names are "Ideas for car travelers", "We love car travelling", "Our car is a living space" and "Auto enhancers – DAforCAR". It will be the customer's vote and preference that will decide the ultimate name the brand's Facebook page will go by. The aim of this customer-oriented strategy is to ensure that the Facebook page of DAforCAR fulfills its intended purpose i.e. to actively engage its current and potential customers in order to positively understand their needs and fulfill them through practical and aesthetically pleasing car accessories.
DAforCAR is a new brand, owned by car centric people. Their main goal is searching, testing, producing and enhancing auto accessories for making more comfort and practicality during travelling by car. Under the brand DAforCAR was launched their first product - Auto Trunk Organizer this summer.